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The Product Engine
Getting Started
Welcome! Start Here (1:17)
Tools we need
Recommended Reading
Module 1: Million Dollar Products
Welcome: Module 1 Overview (4:00)
Finding Hot Products The Easy Way (37:22)
Finding Hot Products The Effective Way (24:56)
Finding Your Million Dollar Winner (37:25)
Product Research Formula (51:40)
Hacking Trends with Angie (Blue Ocean Profits) (93:50)
BONUS: Finding Passion Niche Products (98:28)
Product Research Formula Cheat Sheet
The Product Hunter Spreadsheet
Module 2: The Product Launch Engine
Proven Conversion Rate Boosters (12:42)
How Max Out Your AOV (18:08)
Perfect Audience Targeting (28:47)
Engineering Your Surefire Offer (6:54)
Engineering Your Killer Ad Copy & Creative (19:22)
Launching Your Ads (105:01)
The Product Engine Ad Testing Workflow (Phase 1) (40:09)
Understanding Your Numbers (3:13)
Ad Optimization (14:52)
Ad Campaign Troubleshooting! (117:03)
Quik App - $100K Video Ad Example (0:42)
Animoto $100k Video Ad Example (0:30)
Module 3: The Scaling Engine
Custom Audience Setup (5:43)
Custom Conversion Setup (3:22)
The Vertical Scale (10:39)
The Horizontal Scale (22:13)
Email Marketing Basic Setup (37:42)
Bonus! Email Marketing & Upsell Overview (53:51)
Retargeting On Steroids (17:04)
Resources
E-mail Marketing Welcome Sequence
Niche Ninja Targeting Cheat Sheet
Downloadable Resources
Simple Voicemail Script
Facebook Page Moderation Keywords
Facebook Ad Templates
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Bonus! Email Marketing & Upsell Overview
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